June 2020. Mark Zuckerberg has dismissed the threat of a punishing boycott from major advertisers pressing Facebook to take a stronger stand on hate speech and said they will be back “soon enough”. According to a report by tech news site the Information, the Facebook founder and CEO sees the boycott from big brands including Starbucks and Coca-Cola as a PR issue rather than a serious threat and is not planning a major response. “We’re not gonna change our policies or approach on anything because of a threat to a small percent of our revenue, or to any percent of our revenue,” he said, according to the Information. The boycott is a “reputational and a partner issue” rather than an economic one, Zuckerberg told staff, according to a transcript obtained by the news site. “My guess is that all these advertisers will be back on the platform soon enough.”
Jun 2020. The Facebook Boycott
