Recent research has demonstrated that, in general, a minimum of only 30% of students would choose a free speech position on, for example, inviting controversial speakers to come to campus. Furthermore, a minimum of 20% would choose no-platforming in the interests of the emotional safety of minority groups. There is, therefore, a significant malleable ‘undecided’ group’. Students became 14% more pro-censorship or pro-free speech when they had been primed with a narrative about the need for emotional safety or in support of free speech, respectively.